Movement, by far. Bridget has to move to run away , to counter, and to punish, to zone. Specifically, Roll, KSMH, FD break, 4 jumps, stalling air momentum w/ yo-yo shenanigans.
No, jumping and FD'ing is a way to avoid UB on the ground.
Scaling.
Yep, the "archetypes" for Buri are
1) f.S~HSS,f.S~HS, f.S~6S
2) Razor Bear on the ground and 6P their jump in over the bear.
3) Roger Hug and tag their jump away with a normal
4) HSS_6,wait. If they run in see #1 above, if they IAD in see #2 above.